How to Avoid Fake Discounts and Artificial Price Inflation During Mega Sales

M
Master Admin
July 26, 2026
How to Avoid Fake Discounts and Artificial Price Inflation During Mega Sales

Spotting Genuine Discounts vs Artificial Price Inflation

Not every 70% OFF tag is a genuine discount. A common e-commerce practice known as artificial price inflation occurs when a seller raises the listed MRP right before a major sale, making the discounted price look dramatically lower than it actually is.

How to Identify Fake Discounts

  • Check Price History Graphs: Look at the 30-day and 90-day price history curve on PriceDrop Alert. If a product was selling for ₹1,999 last week and is now listed as "MRP ₹4,999 — Sale Price ₹1,999 (60% OFF)", it is not a real price drop.
  • Compare Across Retailers: Check competitor stores like Flipkart, Ajio, and Reliance Digital. Browse our Latest Deals feed to compare active price-checked products across stores.
  • Use Real-Time Alerts: Read our complete guide to mastering price drop alerts so you get notified only when a product drops below genuine threshold prices.

Combine Data with Festival Sale Strategies

For more consumer strategies, read our popular guide on 10 proven strategies to save big during Amazon & Flipkart sales.

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